Digital Marketing Specialist


We are seeking a highly motivated and experienced Digital Marketing Specialist to join our team. The successful candidate will be responsible for developing, implementing, and managing digital marketing campaigns to promote our products and services. The candidate will also be responsible for monitoring and analyzing campaign performance, identifying trends and insights, and optimizing campaign strategies to achieve business goals.   Responsibilities: Plan and execute digital marketing campaigns, including email marketing, social media, SEO, SEM, and PPC Create and manage content for social media platforms, email newsletters, and other digital marketing channels Manage and optimize ad campaigns across various platforms, including Google Ads and Facebook Ads Analyze and report on campaign performance, identifying trends and insights to improve campaign performance and achieve business goals Collaborate with cross-functional teams, including sales and product teams, to develop integrated marketing campaigns Stay up-to-date with the latest digital marketing trends and technologies and implement best practices Design marketing collaterals and user prototypes using (Canva, Figma) Requirements: Diploma and above in marketing, communications, or a related field Willingness to learn experience in digital marketing, preferably in a B2B environment Strong understanding of digital marketing channels and tactics, including email marketing, social media, SEO, SEM, and PPC Experience with ad platforms such as Google Ads and Facebook Ads Strong analytical skills and ability to analyze data to drive campaign optimization Excellent communication and collaboration skills Self-motivated and proactive, with the ability to work independently and as part of a team If you have a passion for digital marketing and are looking for an exciting opportunity to join a growing company, we encourage you to apply for this position. We offer a competitive salary, benefits, and opportunities for career advancement.