Why Your E-commerce Business Need Shipping API Integrations
12 April 2023
E-commerce companies have transformed the way people shop, and with the level of competition rising, it is essential for businesses to operate effectively in order to remain in the industry. Integrating Application Programming Interfaces (API) is one of the most vital ways for achieving this.
E-commerce companies can integrate shipping with multiple carriers, third-party logistics, apps, systems, and services using API integrations. With the help of this integration, companies can streamline operations, automate various processes, and improve the shopping experience for customers.
With the rising demand for real time information and seamless experiences, API integrations have become an essential tool for e-commerce companies. We will discuss the benefits of shipping API integration for e-commerce businesses in this blog post.
How does API integrations automate shipping processes and reduce delivery errors?
Businesses can automate their shipping procedures by integrating a shipping software to track e-commerce orders, print shipping labels, and generate invoices for their orders automatically. This can save time and reduce manual errors. API integration can also instantly verify shipping addresses, lowering the possibility of delivery mistakes and package returns.
Operating an e-commerce business involves cancellations, which are not only inevitable but also unavoidable. When orders are cancelled mid-transit, beginning the return journey of the order swiftly, can greatly reduce the likelihood of it getting lost or stuck.
The cancelled order undergoes order manifestation process through a shipping API integration. The cancelled order must be made on the platform of the shipping partner, which initiates a new route for it to return to the initial location. Once received back safely, it is now restocked and ready for resale. The main task of a shipping partner is to transport an order after it has been made and prepared for pickup. There are many occurrences that might happen while the order is in transit which may result in delays or a stuck shipment and shipping APIs can help process cancellations quickly.
Courier APIs integrations handle a wide range of delivery-related tasks. This makes it easier for e-commerce companies to perform duties like order manifestation, picking and packing orders, sending order tracking updates, and collecting proof of delivery.
This greatly streamlines the delivery procedure, makes processing and fulfilling orders a straightforward process that requires little work from e-commerce companies in particular, which also lowers the likelihood of delivery errors. Additionally, it makes it easier for customers to place orders on the e-commerce site and track deliveries, which enhances the customer experience.
How does API integrations improve customer experience?
Businesses can provide accurate and up-to-date shipping rates to their customers by integrating shipping APIs. Customers who use this feature are more likely to shop responsibly and steer clear of unforeseen delivery costs.
Real-time updates on inventory quantities, transaction statuses, and shipping information are provided by a 3PL API. Businesses can inform customers and give precise delivery estimates through this feature. This feature can also boost purchases and lower cart abandonment rates.
Tracking API integrations use data from shipping partners to enable order tracking during transit. They take these modifications to the tracking and transmit them to customers in real time each time a delivery milestone is met, such as pick-up, on the way, and out for delivery. Customers experience excitement and anticipation as they obtain live tracking updates about their orders, whereas when customers don't know where their purchase is or if it will be delivered on time, they tend to get anxious.
Integrating a shipping API enables companies to calculate delivery costs in real time while taking into account variables like destination, weight, and shipping carrier. This function can assist companies in providing accurate and affordable shipping prices to their customers.
Additionally, e-commerce businesses can provide customers with a variety of delivery choices, such as same-day delivery, next-day delivery, or international shipping, by integrating shipping API with multiple carriers. As there is something for everyone, this feature can improve the customer experience and increase the chance of repeat business.
How does it reduce shipping costs?
Integrations with the Courier API can lower delivery costs in a variety of ways. For openers, automating tasks that had to be carried out manually saves time and resources. Secondly, costs can also be reduced by issue-redressal. Real-time operating systems (RTOs) and possible losses can be reduced by collecting and analysing shipping data more thoroughly and efficiently.
Courier API integrations can also be implemented with pre-negotiated shipping rates. The higher your volume of monthly shipments, the greater your leverage for negotiating low rates. In some cases, you may also be able to use shipping integrations tied with multiple logistics partners, further adding to the discounts offered. This helps you to stabilise the overall profitability of your business.
Furthermore, by comparing and choosing the least expensive shipping carriers and providers, integrating shipping APIs can help businesses cut their shipment costs. This feature can assist companies in picking the most affordable shipping solution for their specific requirements. Through global address validation, shipping APIs reduce unnecessary returns and eliminate time spent on carrier integration maintenance.
How does it Increase E-commerce Business Efficiency?
It reduces the time it takes to print labels and perform the other shipping-related duties as mentioned above. Due to their ability to be integrated with other software programmes and outside companies to increase efficiency, APIs are crucial for successful business intelligence.
One of the main tasks any e-commerce retail business faces is delivering orders to customers. As the number of orders they ship increases, e-commerce companies typically use courier service providers with tech-enabled solutions to ensure the best order fulfilment. These solutions generally make use of a wide variety of Shipping API integrations. Shipping APIs automate and expedite a large number of delivery-related duties in order to increase overall efficiency and provide customers with the best possible online shopping experience. Courier APIs can be programmed and put into use to improve systems and handle particular issues.
They are constantly being enhanced to make certain challenging tasks simpler, whether on a large scale or minute size. Every company that uses API integrations will regularly update its integrations to improve their different APIs. This guarantees that efficiency is a consistent goal that is continually worked towards.
Finding and sharing shipment-related information, such as tracking numbers, is made simpler by shipping APIs. E-commerce companies and customers occasionally need to edit orders. It might be necessary to modify details like the transport address or the contact information. Alternative options include customizing delivery options for specific orders or having discounts or offers relevant to them. With the aid of API integrations, it is simple to update all of this data on the corresponding store fronts and shipping platforms.
Businesses are able to manage all of their 3PL providers from a single platform by integrating with a 3PL shipping API. They can use this feature to measure inventory levels, keep an eye on shipment progress, and streamline fulfilment procedures. Additionally, APIs enable your company to have a stronger connection with the outside world by integrating with other businesses or third-party shipping through communicating with one another.
Managing numerous 3PL providers can be challenging as an e-commerce company grows. By automating and streamlining order fulfilment and shipping processes, 3PL shipping APIs can help companies scale their operations. Thus, this improves their working efficiency and cuts down on shipping delays.
In summary, incorporating a shipping API into your e-commerce operation can increase shipping effectiveness, offer real-time shipping rates, increase your selection of delivery alternatives, and lower shipping expenses. These advantages can improve the overall customer experience, boost business revenue, and increase sales.